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Attention Business
Owners:
"Start An
Instant Feeding Frenzy For Your Product Or Service... By Breaking All The Rules!"
Turn Your Business Into A Full-Throttle Cash Machine With These
7 Unbreakable Marketing Rules For Almost Instantly Boosting Your
Profits... Without Spending A Penny More On Advertising
Dear Fellow Entrepreneur,
There's a BIG problem with advertising today, especially online. Everyone's copying everyone
else and it's like the blind leading the blind.
Like a herd of sheep slowly walking up the
mountain, heading for a cliff...
... most marketing attempts fall by the
wayside, as the entrepreneurial dream for most business owners
plummets down the drain along with all their hard-earned money
it took to get there.
A day doesn't go by without
hearing of another business that bites the dust.
How little most of them know and understand about marketing and
advertising is scary.
And yet so many continue throwing more money out the window on
ads that don't work, as their business is rapidly spiraling
downward.
That's why the information on this page may be the MOST IMPORTANT thing you'll
read about...
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Growing your business... |
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Adding more leads and
customers... |
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And making more money! |
As a matter of fact...
... I urge you to set
aside a few minutes, shut the door, put your calls on hold and read every single word on this page as if your life
depended on it... ...
because the life of your business actually DOES!
If you want to thrive during the current economic
crisis,
no matter what kind of a business you're in, you simply can't do
the same ol' same ol' and expect to survive, much less see a
significant increase in your bottom line.
Here's The Cold Hard Truth About Business Today...
... your prospects DON'T TRUST YOU!
With the overload of information, hype, and a lot of empty
promises, it's not just you, but they hardly trust anyone
nowadays.
And if they don't trust you, you can bet your bottom dollar they
will not buy from you. Plain and simple.
And who can blame them?
After all, 24/7 we're inundated with flashing ads screaming at
us, BUY ME!!!And to add insult to the injury, the fact that
so many have been hit hard by seeing their home values drop with plummeting real estate prices
and the uncertainty in the job market, if they even have a
job...
... most people are terrified about the future and are
hanging on to their money with a clenched fist.
It's no wonder most advertising simply falls flat on it's face.
These are some tricky times, that's for sure.
BUT Here's Some Really Good News!
There is a way to cut through the noise and
the clutter in today's busy marketplace and scoop up all the
business your competition is leaving on the table, because they simply don't
know how to effective get others to buy their products.
You see, people don't want to be sold...
... BUT they'll gladly buy, when they think the decision they're
making is truly good for them.
On this page, I'm going to reveal to you... 7
Unbreakable Marketing Rules
For Almost Instantly Boosting Your
Profits... Without Spending One More Penny On Advertising!
Which IF you follow will
help you start a feeding frenzy for your product, leaving your competition in
the dust even in this jam-packed marketplace, and becoming the #1 trusted source for your customers to go to.
Now wouldn't it be a great place be at?
You bet.
But let me tell you this upfront...
... if you're dreaming of owning a business that works FOR
YOU, and not the other way around...
... I can guarantee, applying these 7 Unbreakable Marketing
Rules, is pretty much the only way to stop advertising insanity,
plug any profit leaks in your marketing, and turn your business
into a cash pumping ATM machine.
So let's roll up our sleeves and get to work.
Unbreakable Marketing Rule #1 For Boosting Your Profits:
You Have To
Market To The RIGHT People
This is by far one of the BIGGEST issues I see in advertising
today. Most businesses try to market to everyone with mass
advertising, but the truth
is...
... everyone's NOT your target audience.
You need to identify who it is you're trying to market to,
who is your IDEAL TARGET, and ONLY market to them.
I mean why would you waste your hard-earned money trying to market to anyone
else?
Contrary to what most people know about advertising, this isn't
a game of branding, and trying to gain some "top of mind
awareness".
That's for the big companies with millions of dollars of their
shareholders money to blow on stuff that may or may not work.
But as a savvy business owner, you don't have this kind of
luxury and unlimited resources to play around with.You need
to make every single penny count and attract only those who
actually WANT what you have and are willing to pay for it.
So you have to be super clear on who's your ideal target
audience and aim your marketing at them.
Unbreakable Marketing Rule #2 For
Boosting Your Profits:
Your
Marketing Needs To Have a SPECIFIC Purpose.
Each of your marketing and advertising pieces must have a very
clear and specific goal.
If it's to get the person on your list and convert them into a
lead, that's one thing.
If it's to sell and create a customer, that's a another thing.
And if you want to up-sell them to an additional product, that's a whole
different story.
A lot of business owners try to do it all at the same time.
But there are two main problems with this approach.
1. If you give your prospect too many choices, they get confused
and don't do anything.
2. Depending on the nature of your product everything has it's
timing, and there has to be a right sequence to HOW and WHEN you
deliver your sales message as they move through your marketing
and sales funnel.Unbreakable Marketing Rule #3 For
Boosting Your Profits:
You MUST Get Noticed
Even if you craft the most emotionally appealing ad, sales
letter, brochure or a website, it's all gonna be for nothing, if
it doesn't get read.
Wouldn't you agree?
The letter first has to be opened, before it'll get read.
So in your marketing and advertising, you've got to make sure to
use the most appealing and benefit driven headlines to draw your
ideal target audience in.
Here's something to keep in mind...... as much as we'd like
to think our prospect is going to drop everything and read our ad, the
reality is they're being pulled in a hundred different
directions at the same time.
With email, Facebook, Twitter, kids screaming in the background,
cell phone ringing, a pile of junk mail and bills to go through
and someone knocking on their door trying to sell them some home
improvement project...
... ALL going on at the same time, the LAST THING they want to
do, is read your ad.
UNLESS...
.... it sticks out, instantly gets their attention, stimulates
their desires, grabbing them by the lapels and reeling them in
to read the rest of the story.
Unbreakable Marketing Rule #4 For Boosting
Your Profits:
You've Got To Have An Emotionally
Provoking Copy
If you were to boil it down to one main issue why people aren't
converting to leads or sales, it's this...
... you haven't given them enough reasons why they should.
Typically the higher the price and the bigger the decision your
customer has to make, the more persuasive your sales copy has to
be.
And the way you make it more persuasive, is by peppering it with more
compelling reasons while pushing their hot buttons to make the
case for your product.
It's no secret that people don't buy logically, they buy emotionally,
well all know that.
So your sales message has to be so emotionally charged and
compelling, as soon as they're done reading it or even before, it
has to be a no-brainer for them to whip out their wallet and buy
right there and then...
... because they just have to get their hot little hands on what
you're selling.
Unbreakable Marketing Rule #5 For Boosting
Your Profits:
You Must Have An Irresistible Offer
By far the single most important part of having a great
converting sales copy, is to make sure your offer solves your
prospects biggest problems, cures their pain, gets rid of their
fears, and provides a bridge from where they are now to where
they want to go.
NOTHING kills response more than a poor offer.
So taking the time to carefully spell out exactly what
they're going to get, all the juicy benefits, is a crucial part
of a winning ad.
And if you wet their appetite by offering something they really,
really want, you will
not be able to keep'em away with a pry bar from buying your
product.
Price and most of their objections will go right out the
window as their desire grows for what you got.
Unbreakable Marketing Rule #6 For Boosting
Your Profits:
Have A Call
To Action
If you've ever been in a 1 on 1 sales situation, then you know
the "close" will either make or break the deal.
If you don't ask for the order, most of the time you simply
won't get it.
And just like in personal selling, there's an art to closing,
especially in print or online.
After you present your case, and hit on all the emotional hot
buttons, you now must have a call to action, telling your
customer exactly what they need to do next to buy your
product.
Leave that out, and it's just a like sales person who got done with
a great presentation, and let the customers walk out the door,
because he or she didn't ask them to buy.Don't make the same
mistake with your ads.
When you leave it up in the air without
clearly spelling out what the prospect needs to do next, often
they'll do nothing and just put the whole thing on the
backburner.
But when you add a sense of urgency to your ads, clearly
telling people why they need to "do it now", it's like holding
their hand along the way to make sure nothing derails them at
the last minute.
This is a very fragile moment, where it all comes together.
It's either do or die.
And many sales letters drop the ball at this point of the
process, just like a timid sales person scared to ask for
the check, and ends up losing the sale.
Unbreakable Marketing Rule #7 For Maximum Profits:
Don't Sell
Ok, I know this is a total contradiction to everything I just
said, so let me explain.
The minute your prospect senses you're trying to sell them,
their guard goes up.
Unless it's something they've already made up their mind to buy,
you'll have a hard time overcoming their skepticism, the minute
their defenses are up.
This is a totally normal and natural reaction.
We all have it, and it's not a bad thing. If we didn't have any
kind of a filter to decide what's good for us and what's not,
then we'd end up buying everything in sight.
So the best way to overcome that upfront, is to skillfully wrap
your sales message inside some sort of an informational piece
you provide to your prospects.
Educate them and give'em something of value up front with a
compelling offer and a call to action at the end.
By the time they read your message they'll be so mentally and emotionally engaged, the
shift to selling them your product will be completely natural,
and they'll be a lot more receptive because......
you've given them enough reasons to move forward, along with
gaining their trust as an advisor, someone who really wants to
help solve their problems and not another salesman just pushing
your product.
Now compare this to what the majority of ads, sales letters and
website do, which is beat them over the head with loud promises
and hyped up claims...
... OR do the exact opposite and have no headline, no offer, and
no call to action.
In either case the results are nothing to brag about for most
businesses. So there you have it, 7 Unbreakable Marketing
Rules For Boosting Your Profits...
... and this is what I can help you with!
My name is Vitaly Grinblat, I am an expert marketer and a direct
response copywriter, specializing in web sales copy, email
promotions and lead generation, all using the power of direct
response marketing.
First and foremost I'm an entrepreneur and I know exactly what
it's like to be in the trenches everyday and rely 100% on your
sales to feed your family.
For 11 years I was a financial services professional, which is a
fancy way of saying I sold insurance, investments and mortgages.
During that time I've done over 1,500 face to face appointments
with couples in their homes, selling an intangible product, a
promise of a bright future, security, and peace of mind.
Then I got tired of constantly having to drum up appointments,
because at the time the two things I relied on were cold calling
and referrals.
Referrals are great, when you have them, but you are limited to
how many people get referred to you.
And as for cold calling, well I don't have to tell you how much fun
that is.
The main problem was I didn't have a proven plan to get and keep
more leads consistently coming through the door, and that's when
I discovered the incredible world of direct response marketing,
using online and offline lead generation methods.
For the next 5 years I developed websites and written sales
copy, selling over 2,000 customers in 22 countries, all without
EVER having to pick up a phone or do any kind of cold
prospecting.
This is the POWER of the WRITTEN WORD.
Over the last 16 years I spent in marketing and sales, I
discovered how the natural human psychology and behavior causes
people to make buying decisions.
In other words, what makes people want to buy right now.
I Cracked The Code Of Real Selling...
... got it down to an exact science, knowing precisely how people
are going to respond based on certain words and phrases I use,
almost with certainty.
Using these 7 Unbreakable Marketing Rules For Boosting Your Profits,
can supercharge ANY business, causing some serious boost to your
sales and profits.
Here's How I Can Help You
If you have a good product or service, and looking to ATTRACT
MORE LEADS and MORE CUSTOMERS, I can help you inject these 7
Unbreakable Marketing Rules For Boosting Your Profits into your
marketing.
Sometimes even small tweaks in your ad copy can significantly
increase response, often doubling and
tripling your sales almost immediately, without spending any more money on
additional advertising.
Bottom line is I'd like to help you add some serious persuasion power to
your ads, sales letters, emails or web copy...
... which in turn will help you create more leads and convert
more prospects into actual buyers, squeezing every single drop
of profits out of your existing and future marketing and
advertising campaigns by...
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"Beefing Up" your sales copy with proven
psychological triggers... |
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Infusing it with persuasive language and hitting the emotional hot buttons of your prospects... |
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And creating a psychological link between your
product or service and the fulfillment of their
desire... |
... which will result in an irresistible buying urge,
positioning your product or service as the ONLY viable option
your prospect has, making it really hard for them to resist.
There Are A Lot
Of Copywriters, So What Makes Me Different?
There's only ONE thing that really matters in copy...
... WILL IT SELL?
And the fact is
I'm a salesman, not just a writer.
In my 11 years in professional sales before getting into
copywriting and online marketing, I've had close to 1,000 client
accounts, some small and some large, with almost $8 Million of
investments at the peak of the market.
I've personally sold over $150 Million worth of life insurance
during that time.
And NONE of these people came to see me...
... I was the one that had to find them, get them to sit down
with me, create lots of enthusiasm for my services, and give me
a check at the end.
I didn't learn copywriting from a course, although I have a lot
of them on my shelf...
... but through years of being in the trenches, hitting the
pavement daily, meeting with people face to face, getting them to pull out
their checkbook and GIVE ME MONEY.
Which is exactly what a good sales copy has to do.
With my unique approach and the same persuasive language I
used to literally get millions of dollars in insurance and
investments...
... I paint vivid mental images in the minds of the prospects
who read my sales copy, stimulating their feelings and emotions,
bringing up their core desires, hopes and dreams to the surface,
to get the maximum impact.
Plus, because of the nature of my business I HAD TO pay close
attention to every small detail, after all I was dealing with
their money.
And in my copywriting, I give the same kind of attention to
every single aspect of creating an ad, leaving no stone
unturned, to get the best possible response.
So, if you're ready to take your business to the next level, then
contact me by filling out the form by clicking on the link
below, so we can discuss how
to grow your business and help you make more money.
Click Here To Contact Me
The form has several specific questions about your business
and product/service, because I'd like to get as much detail as
possible so we can make the BEST use of our time and get right
to the heart of the matter.
After your submit your information, I'll contact you to set
up a time that's good for both us, so we can talk, and you can
tell me all about your business, what you're trying to
accomplish with your marketing, and I'll see what ideas I can
suggest to enhance what you're doing.
If we both feel it makes sense for us to work together, I'll
give you a specific plan of action for your advertising
campaign(s) and we'll get the ball rolling.
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I look forward to speaking with you. Vitaly Grinblat
P.S. FYI I don't take on every project. So after our
discussion, if I don't think I can significantly help
improve your campaign I'll let you know right there
then. But I still might be able to give you some ideas
you can implement on your own. |
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